LCL shipping
promotional animation
Client
Rhenus Logistics is a globally active logistics service provider. Rhenus is a forward-looking partner with global opportunities and various strengths. Even though Rhenus is a large, global company with many employees and branches, it still has a personal approach
Product
Rhenus Air & Ocean offers a specific container transport service, LCL. This stands for “Less than a Container Load”, which means that a container is filled with goods from multiple Rhenus customers.
Goal
The purpose of the animation is to create product and brand awareness, explain the service, communicate the benefits and create interest in the service among the target audience. This mainly consists of logistics managers, CEOs active in the automotive sector, engineering, non-hazardous chemicals and electronics within medium-sized companies.
Our solution
We have developed a full video that serves as an informative animation on the Rhenus website. We combined animation with stock video as an accessible and affordable alternative to filming ourselves.
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